
a) Purchase and Delivery of Products and Services
We use personal data to receive and manage orders, provide products and services, process
payments, and communicate with the data subject regarding orders, products, services, and
promotional offers. The data collected for this purpose, and in particular for managing guided
tour reservations, will be processed without the need for explicit consent from users, pursuant to
Art. 6, paragraph 1, letter b) of the Privacy Regulation, to fulfill contractual and/or
pre-contractual obligations towards users.
b) Providing and Improving Services and Resolving Any Related Issues
We use personal data to provide functionalities, analyze performance, correct errors, and
improve the use and efficiency of our Services. The data collected for this purpose will be
processed without the need for explicit consent from users, pursuant to Art. 6, paragraph 1,
letters b) and c) of the Privacy Regulation, to fulfill contractual and/or pre-contractual obligations
towards users, as well as to comply, in general, with legal and/or regulatory obligations.
c) Sending Promotional Communications and Advertising Material
Offering our own or third-party products and/or services, conducting surveys and market
research, using any means including, in particular, telephone with an operator and/or automated
systems (e.g., SMS, MMS, fax, auto-responders, push notifications, social media). The data
collected for this purpose will be processed with the explicit and free consent of the data subject
pursuant to Article 6, paragraph 1, letter a) of the Privacy Regulation.
d) Providing the Newsletter Service
We process, using computer and telematic tools, the data directly provided by you through the
completion of the appropriate form on our website to provide an automatically and freely
distributed newsletter service via email. Such data will be kept for the duration the newsletter